What is the primary function of a blog?

• A. To publish academic research
• B. To serve as an online journal or log
• C. To provide financial advice
• D. To create a professional portfolio

Answer: (B)

The primary function of a blog is to serve as an online journal or log. This format allows individuals or organizations to share their thoughts, experiences, opinions, and information in a personal and often informal manner. Blogs are characterized by their ability to engage readers through regular updates and commentary on a wide range of topics.

Unlike academic publications which focus on rigorous research and formal presentations, blogs prioritize accessibility and personal voice, enabling topics to be explored in a way that invites interaction and discussion. This format can encompass various subjects, from personal experiences and lifestyle topics to tutorials and industry trends, making it versatile and engaging.

While other options, like publishing academic research or providing financial advice, can be components of certain blogs, they are not the defining characteristic of what a blog is primarily designed to do. Similarly, creating a professional portfolio can be accomplished through a blog, but that serves a specific purpose outside the general function of a blogging platform.